News & Views


“The number you have reached is no longer in service.”

“The mobile customer you are contacting is currently unavailable.”

What do these 2 statements have in common? They are both likely to be deemed “Not-in service” (NIS) by an autodialing CATI system.  If you are calling mobile numbers beware!

Have you ever wondered how you can get a greater number of people to respond to your email survey invitation?

One of our clients recently approached us with this problem. Together we discussed various changes that could be made to their email invitations in order to increase response rates. They implemented many of our suggestions and saw their response rate more than double from 6% to nearly 14%.

Some of the changes implemented included:

Communications, both with clients and internally with staff and other stakeholders, is critical to successful completion of work, a feeling of comraderie and of accomplishment. When communications break down, it is more difficult to acheive goals, and stakeholders may feel less valued or less a part of the team. As such, undertaking a regular audit of communications can help to shed light on potential issues, and can surface grassroots solutions to any challenges uncovered.

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